Industry News

Kvd vegan beauty has changed its name for the second time in recent months. Although there is no "vegan" in its formula, its name is no longer "vegan" but "kvd beauty".The name of kvd beauty retains the traditional acronym of the brand, which now means "Kara, Veritas, Decora" and Latin for "value, truth, beauty".The 100% vegan and cruelty free formula will remain unchanged, but...

  Morphe's new shopping destination will target college students in Cardiff, the country's capitalThe cosmetics brand and Morphe, the most popular with beauties, has its first physical store in Wales, UK.This huge space covering nearly 7,000 square feet will open in the St. David’s Shopping Centre in Cardiff, the country’s capital, later this year. It stocks more than 300 color cosmetics collections and makeup...

Lipcanner is the brand's global initiative, pairing color inspiration with more than 400 lip products from French luxury brands. Chanel, a French luxury brand, has invested in beauty fitting tools, the brand's first in the world.The internal application is called Lipscanner, which allows users to scan the color of social media, magazines or clothing. Chanel (Chanel) matches it with the nearest color in the...